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Professional development courses: Inbound marketing and more
Considering up-skilling and focusing on your own (and your employees') professional development? Let's look at inbound marketing...
Prospective Candidate Interviews and How to Conduct them Virtually
Get a handle on taking candidate interviews online, some hints and tips on how best to conduct virtual meetings and platforms to...
Still using spreadsheets? Transform your admissions efforts this year!
What is HubSpot CRM (Customer Relationship Management) system and how can it streamline your school's marketing and admissions...
10 Things to Avoid in Your Email Newsletters
Whether or not your email newsletter campaigns make an impact, all comes down to how they are delivered. These email newsletter...
Make an impact with a bio video in your email signature
Bio videos are a quick, effective way of humanising your school or college and increasing engagement. Here's how to use them to...
How to Audit your College's Social Media Channels
Social media is an integral part of your marketing efforts. It gives colleges direct access to their target audience, increases...
How to get your team to embrace a new CRM
Using a dedicated CRM in education can be a big change for marketing and admissions teams, here's how you can encourage a new way...
5 ingredients of an impactful education marketing plan
Creating an annual marketing plan can keep you on track to making your student recruitment goals a reality. Here's how to create...
Give your teachers the tools they need to write content
How can you get the content and stories you need from your teachers? Here are some tips for success.
Providing value at each stage of your admissions funnel
Before joining your college, your prospective students will go through a number of stages in what's known as the Sales (or...
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