When you decide to bring in a CRM system like HubSpot, it can feel like a big step forward for your education organisation. A CRM has the power to make your processes smoother, improve communication, and save your team countless hours. But once you’ve taken the leap, the big question is: who’s going to look after it?
For many organisations, the choice comes down to two options: hiring an in-house CRM Manager, or working with a specialist partner like HubGem. Both routes can work well, but here are a few reasons why lots of teams find partnering with HubGem is the best fit.
Finding an in-house CRM manager who’s great with systems and understands the ins and outs of the education sector isn’t easy. At HubGem, we live and breathe this space, with many of our team having worked within education organisations themselves, often utilising HubSpot. We understand admissions cycles, fundraising challenges, and the pressure of doing more with fewer resources. That means we can jump straight in and tailor HubSpot to work the way you need it to.
With an in-house hire, you get the skills of one person. With HubGem, you get the combined knowledge of an entire team-specialists in data, automation, marketing, reporting, AI, and more. It’s like having a ready-made CRM department without having to hire multiple people.
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Recruiting, training, and retaining a CRM manager can be costly, not to mention time-consuming. Working with a dedicated partner like HubGem often works out to be more cost-effective, especially if managing a CRM wouldn’t quite fill a full-time role.
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Learning to run a CRM from scratch can take time for an in-house manager, especially if they’re figuring it out as they go. Because we’ve helped so many organisations just like yours, we know the common pitfalls to avoid and the shortcuts to success. That means you start seeing the benefits of HubSpot, and generating a return on your investment much sooner.
HubSpot moves fast - new features and tools pop up every month. It can be tough for one person to keep track on top of everything else included in their job role. For us, keeping up with HubSpot is part of the job. We share updates, tips, and opportunities with you so you’re always ahead of the game.
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When an in-house CRM manager leaves, all their knowledge can walk out the door with them. With HubGem, you’ve always got a team that knows your setup and can continue supporting you for the long term. No disruption, no starting from scratch.
Whether you hire in-house or work with a consultancy, the key thing is making sure your CRM is supported and adding real value. For many education organisations, HubGem offers a flexible, knowledgeable, and approachable team who can make HubSpot feel simple, effective, and tailored to you.
If you’re wondering which option might be best for your organisation, we’d love to have a chat and help you explore what could work.
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