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Marketing & Admissions Blog

The Community based marketing (CBM) Trend in Education

The digital world is becoming saturated with social media channels, blogging networks, forums and messaging apps to...

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Providing value at each stage of your admissions funnel

Before joining your college, your prospective students will go through a number of stages in what's known as the...

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Top 5 actionable tips for embracing an inbound admissions strategy

Here are our top tips to providing value at every point of your admissions journey when implementing an inbound...

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The 'Age of the Customer' : What it Means for Education

As empowered customers continue to disrupt nearly every industry, we look at what the 'Age of the Customer' means...

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Admissions connect conference 2020

We are delighted to have been invited to speak at the upcoming AMCIS Admissions Connect Conference.

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Inbound for education - in less than 5 minutes

Here are the essentials of inbound marketing and admissions, with 5 actionable quick wins - short enough to digest...

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The Power of Video Email

Providing an outstanding communication for your prospects is key to converting more students for your school or...

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Handle Admissions FAQs Effectively

When a student is joining a new school or college, they have lots of questions from term dates to timetables, bus...

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Creating Marketing Personas for Education

Personas are a way of profiling your audience that will help you to understand how to reach and engage with them.

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Why Schools should use HubSpot

Most education providers use a comprehensive student management information system (MIS) for their day-to-day...

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