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MARKETING & ADMISSIONS BLOG

INBOUND 2021- What to expect and sessions you can't miss!

Maddi Sullivan
Posted by Maddi Sullivan on 01-Oct-2021 13:23:15

HubSpots biggest event of the year INBOUND 2021 will be taking place on the 12th-14th of October. FREE tickets are available to go along with an agenda bursting with opportunities to learn from experts in a range of topics. 

What is INBOUND?

INBOUND is HubSpots biggest event of the year, usually held live in Boston, USA. This year the event is virtual but that doesn't mean it's not going to be just as epic. 

INBOUND 2021, is a fully immersive, online experience, that gives you access to transformative business trends, proactive conversations, and key actionable takeaways that future you will appreciate. It is an opportunity to connect with leaders across industries and spark the catalyst that awaits you.

Sessions were built with remote work in mind, so you can learn from anywhere with audio sessions, meet ups and on demand content. Features speakers of the event this year are, Oprah Winfrey, Spike Lee, David Chang and Hasan Minhaj. 

This event is perfect for marketers, business leaders, operations and sales teams, and will be one the best virtual events you ever attend. 

For the full agenda of INBOUND 2021 click here.

Your curated agenda for INBOUND 2021: 

We have put together a list of specially selected 'must attend' sessions over the course of 3 days, designed specifically for education and non-profit marketers. 

Day 1: Tuesday 12th October

3.30-4.30pm (BST)- HubSpot Spotlight- Hosted by HuSpot Co-Founders Brian Halligan and Dharmesh Shah as well as newly appointed CEO Yamini Ragan. 

4.30-5.00pm (BST)- Google Ad Hacks- Hosted by Kasim Aslam, Founder, CEO of Solutions 8- Sharing his tips and tricks to high performing Google Ads campaigns for eCommerce and lead generation.

5.30-6.30pm (BST)- Email Myths Busted!-What's REALLY Working Now! Think you know the ins and outs of email marketing? Think again!- Hosted by Jay Schwedelson, Founder of SubjectLine.com and CEO of Worlddata- This fast-paced session will look at key behavioural changes driving the latest tactics and techniques for both B2B and B2C, ensuring you stay ahead of the pack while avoiding marketing pitfalls.

Day 2: Wednesday 13th October

1.15-2.00pm (BST)- 90 Days to Revolutionising RevOps at your organisation- Hosted by Juli Durante, Director of RevOps Services at Impulse Creative- Sharing with you a 3-month timeline for defining your ops process, implementing the right sales and marketing tech and integrations, and putting a plan in action. 

4.00-5.30pm (BST)- Case Study: Generating Leads with HubSpot and Google- Hosted by Aly Hammonds, Americas Product lead, Advanced Measurment, Google and Courtney Dagher, Manger, Global Event Content Programming, HubSpot- This session will dive into the positive impact several companies have seen after launching and integrating their ad campaigns with the HubSpot ads tool – and how you can drive similar results for your business.

6.45-7.15PM (BST)- Debate: Content Marketing Clash- Videos vs. Podcasting for Engagement- Hosted by Chris Savage Founder and CEO at Wistia and Lindsay Tjepkema Co-Founder and CEO at Casted- When it comes to building your brand and boosting engagement, which binge-worthy format—video or podcasting is the best for your biz?

Day 3: Thursday 14th October

1.00-2.00pm (BST)- Purpose Driven SEO: A Modern SEO Strategy That Any Brand Can Deploy in 2022- Hosted by Dale Bertrand, President at Fire&Spark- get a step-by-step playbook on how to apply this effective new strategy to any B2B or B2C website to generate high-quality organic visitors.

2.45-3.15pm (BST)- Ask Me Anything: HubSpot Portal Maintenance- Hosted by Gem Rugg-Gunn, HubSpot Platform Consultant at BabelQuest- This session will give you access to someone who designs, implements, and helps clients maintain their HubSpot portals every day. 

10.00-10.30pm (BST)- Lessons Learned on the Road to Success- Hosted by Oprah Winfrey, Global Media Leader. 


There are so many other amazing sessions over the 3 days at INBOUND so be sure to take a proper look at the full agenda. 

At HubGem we are beyond excited to be attending the event and can't wait to soak up all the knowledge and take in this amazing experience. 

👇For information on how to register for your FREE pass click the button bellow  👇

Register now for INBOUND 2021!

Topics: Education, Non-profit